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The up-to-the-minute content on the online portal "Daimler Brand & Design Navigator" presents Daimler's mandatory Corporate Design rules which are binding for all companies bearing the corporate name: Legal Entity Policy D 1715.0 in the Enterprise Regulations Database (ERD) on the Employee Portal (available internally only).

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Daimler Brand & Design Navigator
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Pictograms

Pictograms represent specific objects or complex issues. The style for pictograms at Daimler is angular; their line thickness is based on the corporate typeface. 

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Best Practice

   
  • Daimler 2019 Calendar “Mobility for the Future“
    January 25, 2019
    3 9047
    Imagery
    Daimler Quarterly Reports
    July 30, 2018
    0 3177
    Corporate Publishing
  • Global Communicators Conference 2018
    July 30, 2018
    0 2185
    Corporate Event
    Daimler Logo at Corporate Headquarters in Untertürkheim
    July 30, 2018
    1 4145
    Special Application
  • Daimler Pride Tour 2018
    July 30, 2018
    0 3041
    Sponsoring
    Daimler Feedback Slide with Link to the “ECHO“ App
    July 30, 2018
    0 4025
    Special Application
  • Daimler Annual Meeting 2018
    April 20, 2018
    0 3282
    Corporate Event
    Daimler 2018 Corporate Brochure
    April 20, 2018
    2 4713
    Corporate Publishing
  • Daimler 2017 Annual Report
    April 20, 2018
    0 3002
    Corporate Publishing
  • 1
  • 2
  • 3
  • 4
  • 5

Most Recent

  • Graphics Style
    May 29, 2019
    3 44493
    Daimler
    Stationery
    May 23, 2019
    3 33132
    Daimler
  • E-Mail Correspondence
    May 23, 2019
    0 28398
    Daimler
    A4 Document Template Letterhead (Monochrome)
    May 23, 2019
    0 108
    Word Template
  • A4 Document Template Letterhead (Color Variant)
    May 23, 2019
    0 103
    Word Template
    U.S. Letter Document Template Letterhead (Monochrome)
    May 23, 2019
    0 0
    Word Template
  • U.S. Letter Document Template Letterhead (Color Variant)
    May 23, 2019
    0 2
    Word Template
    Electric Charging Stations
    May 17, 2019
    0 3427
    Daimler
  • Magazines
    May 10, 2019
    0 5260
    Daimler
    Advertisements
    March 10, 2019
    0 11470
    Daimler
  • Branding
    March 03, 2019
    1 23969
    Daimler
    Brand Architecture
    March 03, 2019
    0 20345
    Daimler
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6

Most Viewed

Corporate Typeface
January 11, 2019
0 94053
Daimler
Color System
August 22, 2017
1 91731
Daimler
Corporate Logotype
January 11, 2018
3 48785
Daimler

Most Rated

Corporate Logotype
January 11, 2018
3 48785
Daimler
Stationery
May 23, 2019
3 33132
Daimler
Graphics Style
May 29, 2019
3 44493
Daimler

Most Downloaded

Go to page
potx, 2.36 MB
PowerPoint Presentations Template (German)
February 06, 2018
1 29559
PowerPoint Template
Go to page
potx, 2.36 MB
PowerPoint Presentation Template (English)
February 06, 2018
0 26985
PowerPoint Template
Go to page
potx, 5.53 MB
Example PowerPoint Presentation (German)
July 18, 2018
0 22790
Example Presentation

About Daimler Brand
& Design Navigator

Daimler AG is one of the biggest producers of premium cars and the world's biggest manufacturer of commercial vehicles with a global reach. We provide financing, leasing, fleet management, insurance and innovative mobility services.

The Brand & Design Navigator online portal supports employees and external service providers with information on the Daimler AG's Corporate Design and its brands — from the basic elements to their practical application as well as layout templates and best practice examples.

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Daimler Brand & Design Navigator

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Daimler AG
Mercedesstraße 137
70327 Stuttgart
Phone: +49 711 17 0
E-mail: dialog@daimler.com

Represented by the Board of Management: Ola Källenius (Vorsitzender/Chairman), Martin Daum, Renata Jungo Brüngger, Wilfried Porth, Markus Schäfer, Britta Seeger, Hubertus Troska, Harald Wilhelm
Chairman of the Supervisory Board: Manfred Bischoff
Commercial Register Stuttgart, No. HRB 19360
VAT registration number: DE 81 25 26 315

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